Experiential
Platoon Dazzle
Building on the momentum from the event of the previous year to a more streamlined event, Platoon Dazzle was a continued advancement of Platoon's expansion efforts into the region.
YEAR 2023, 2024
ROLE Project Manager
THE BRIEF
The Ghana represents an important market in West Africa for Afrobeats. Ghana has continued to produce it's own flavor of global superstars in the past decade. It was vital to engage the tastemakers to get more information on what it means to do music business Ghana.
This page speaks for itself.
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Homecoming Akwaaba, again
Building upon the success of the previous year's event, Platoon Dazzle marked a streamlined continuation of Platoon's expansion into the region. This event not only celebrated Ghanaian culture, music, and pop culture tastemakers but also served as a platform to introduce Platoon, showcasing its achievements in the region and outlining its future objectives.
A Love LetterMedasi, Ghana
The night was fertile ground for networking and was crucial in striking the right chords going into the new year. The night featured the best of curated culinary and music experiences with attendance from the creme de la creme of Ghanian and West African pop culture. The event was a love letter to Ghana and a showcase for how we do business at Platoon.
Impact
TEAM & COLLABORATORS
SEDE Project Partner
Fenty Beauty Gifting partner
iMullar Music Policy
LOCATION
NsuomNam Accra, Ghana
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